Nike Basketball All-Star Weekend 2017

Agency: Studio Mega    CD: Trent Mitchell    Role: Illustrator, Art Director

Nike Basketball approached Studio Mega to help them create the visual language for their events during the 2017 NBA All-Star Weekend in New Orleans. All weekend Nike creates limited-edition apparel releases available through their House of Hoops pop-up. I designed and illustrated the graphic system used for the apparel. This system included the graphic lock-up, custom typography, player portraits, and unique icon sets for each Nike and Jordan athlete in the tournament.

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