Nike Basketball All-Star Weekend

Agency: Studio Mega    CD: Trent Mitchell    Role: Illustrator, Art Director

Nike Basketball approached Studio Mega to help them create the visual language for their events during the 2017 NBA All-Star Weekend in New Orleans. Building off Nike's Equality campaign we created a set of graphics that celebrate equality, New Orleans and basketball. These graphics were used to customize apparel in the Nike pop-up shop in the House of Hoops. They were available as printed graphics, patches, woven labels and lapel pins.