Nike+ Fuelband SE Gold
Agency: cinco CD: Mark Beard Role: Sr. Designer, Art Direction, Icon Illustration Photography: Olivia Bee
Nike asked Cinco to concept and create a set of photographic assets that could be used globally for the new Nike+ FuelBand SE in limited edition gold. I worked with my Creative Director to concept the look and feel of the lifestyle and product photography. The assets were used on the Nike website, social media channels and in retail.