Roku Packaging

Agency: cinco    CD: Mark Beard    Industrial Designer: Barabara Stetler
Role: Sr. Designer, Art Direction, Icon Illustration

Roku approached us to help them revamp their packaging design to help them become more visible on the shelf and help communicate their product benefits more clearly. Below are some initial concepts and then the finalized packaging direction. We created the packaging graphics, new icon sets and helped to reorganize their information hierarchy.