Chaco Apparel Collection
Illustration
I worked with Chaco over the course of 4 seasons to create seasonal illustrations that were used across a range of merchandise, on promotional materials, and on social media. The illustrations explored themes around the outdoors of all types, the spirit of adventure, and the heritage and authenticity of the brand. Graphics and typographic illustrations were made by combining hand-drawn illustration techniques paired with vector tools. Creative direction by Andrew Estey.